Race Buddy

When Turner had NASCAR broadcasting rights (pre 2014) Race Buddy was designed as a companion online viewing platform. The client came to us with a hand-drawn sketch of the character. I modeled and animated the character and vehicles in Maya, rendered with the old Maya Vector Render engine. From 2009 - 2011 we created on-air lower thirds and full screen online promotions to advertise the platform. This is a selection of vignettes I animated and comped.

We took advantage of the fact that the character had a vector look and had our 2D animators re-create Race Buddy in Flash to animate additional vignettes. Though all of these shots feature the 3D Buddy, a couple of the pieces below had some 2D elements included.

*Maya, Maya Vector Render, After Effects